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Burkina Faso is a poor country, even by the standards of West Africa. It is landlocked and suffers from recurring drought. For a country in which 90% of the population is illiterate and uses only the oral tradition, it is impossible to exaggerate the value of radio. It has an important impact at every level of society, from peasant farmers, women and men, to young people and even children. Radio is a vital means of communication in rural Africa.